The scorching heat of Las Vegas put everyone to the test, including the GrassAds Robot, when it came to outlining the feature track side logos at the Las Vegas Motor Speedway for a recent NASCAR event.
Spanning across 85 metres by 36 metres (278 feet by 118 feet), the South Point logo was the centre piece trackside for the Inaugural South Point 400.
Working in sweltering conditions, the GrassAds robot didn’t fault through the course of marking out the 8 kilometres (4.9 miles) line work for the creation of 17 logos in total.
The painting was completed by Licensee Dale Pantelakis who has purchased the robot to service contracts with NASCAR venues and track and field layouts.
Using the Grassads robotic technology saved two days in project time over the use of traditional stencils and string lines
Much of the painting was completed at night with the clear visual of robot work under lights and in the day, making painting a simple accurate process.
Whilst our robot certainly isn’t as fast as those hitting the NASCAR circuit, it’s performance is just as reliable and impressive.
Another year the famous Rose Bowl tailgate party kicks into gear! This time with the Georgia Bulldogs and the Oklahoma Sooners. What a great game! Here are some shots of the logos going into the party area.
Contact us if you would like some logos for your special event!
GrassAds worked with Mycroft Signs to bring together some amazing logos for the Texas 500. There was around 8km of robot linework involved in the design and many many gallons of paint. It was an amazing experience for GrassAds especially showing off our newest RB8 model. Some action shots of the progress below.
Daniel Morcombe was abducted in 2003 while waiting for a bus and Australia rallied behind parents Bruce and Denise Morcombe as the search for answers and Daniel began. The Daniel Morcombe Foundation begun in 2005 and has gained momentum through it’d dedication to educating children, parents, teachers and communities on child safety.
Through liaising with the school, local council, Blask Photography for aerial and on ground imagery, SupaTurf, media, Shared Marketingand the Daniel Morcombe Foundation, the application of a 100 square metre (1076 square feet) image of Daniel Morcombe and the foundation’s logo was created for a spectacular welcome to special guests, Bruce and Denise Morcombe.
The Daniel Morcombe Foundation image was applied two days before the scheduled visit to allow for weather contingencies with the presentation being completed from the initial robotic outlining through to the final painting taking just over 4 hours. It was the first time an image of Daniel had ever been replicated on the ground and was a special moment for all those involved on the day including the 650 students of the school, dressed in red, who surrounded the image to show their support.
Held at the magnificent Woodlands Country Club in Houston Texas, the 2016 Invitational was a success in more ways than one with renowned golfers, excellent venue, perfect weather, spectators and this year for the first time – sponsor, event and charity logos around the course and the clubhouse.
The use of GrassAds added an atmosphere which both complimented and promoted the event including:
Sponsorship Logos:Mercedes Benz, United Health Care and Woodforest National Bankwere among the sponsors of the event whom took advantage of the extra branding and recognition through their company logo elegantly displayed on the grounds.
Event Logo: In addition to the sponsors logo, the event itself, Insperity Invitational experienced optimum branding with logos around the course.
Charity Logo:The shape of a pink ribbon to raise awareness for breast cancerwas beautifully displayed on the course.
The GrassAds were extremely well received by event staff, golf management, event organizers, spectators, sponsors and players alike. “We worked closely with organizers of the event, as well as the management team of the golf course itself to ensure optimum viewing with minimum disruption to players and the course itself.” Said GrassAds CEO, Ian Mayfield. “It was a fantastic event to be a part of and great to see the GrassAds bringing a bit of extra color to the day.”
With John Dalymaking his PGA Tour Champions debut at the Insperity Invitational, it was certainly always going to be a very colorful event!
Getting exposure for an organization is tough enough, but when that organization is a charity and/or non-for-profit organization, that can make things even more difficult.
One of the more popular options for charity organizations to raise awareness and much needed funds is to organize a golf day. A day out on the golf course is beneficial for many reasons:
Lots of opportunities for sponsors IE sponsor a hole
Easy to encourage and sell sponsorship to raise funds for the charity
People get a chance to interact and play golf
Exposure for the venue
Option to hold other events after the game of golf such as an auction to raise more funds for the charity
Exposure for the charity organization
With the competition increasing every year with the amount of charity organizations needing funding, it is imperative that when they do organize an event, it is one that will be remembered from those that attended and donated to the event.
This is why many charity organizations whom are arranging golf days as a means to raise funds, are choosing to use GrassAds not just for their own brand exposure but as an opportunity to on-sell sponsorship to corporate companies who have donated to the event such as:
Sponsor a hole: Company logo displayed on the tee
Fairway sponsorship: Opportunity for a sponsor to have a logo of any size or dimension
Clubhouse sponsorship: A very popular option as the company logo or message can be seen by the event participants, club members and diners increasing the exposure.
Sponsorship package: offering discounted rates for sponsor who are wanting more than one GrassAd.
It’s almost just as popular as the football games themselves. The tradition of tailgating at the annual college football championship at the Rose Bowl, California is an event in itself. Beginning in 1982 where fans started to culminate in the areas surrounding the stadium in order to be a part of the atmosphere, tailgating is now a recognised and established event for the game.
As another way to instill a sense of team spirit and friendly rivalry, Stanford University took their game one step further with welcoming their fans and Alumni through two team logos displayed on the grounds at the tail gating area.
Another great way to be part of the fun and make the fans feel like they are part of something bigger. The grass signage was also a fantastic way for Stanford Cardinal to brand themselves. It must’ve done the trick with Standford winning the game 45-16 over the Iowa Hawkeyes.